Browsing byAuthorBoateng, H

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Issue DateTitleAuthor(s)
2017-01-01Brand community integration and customer satisfaction of social media network sites among studentsAmegbe, H; Boateng, H; Mensah, FS
2022-01-01Building trust in the sharing economy by signaling trustworthiness, and satisfactionNyamekye, MB; Kosiba, JP; Boateng, H; Agbemabiese, GC
2015-01-01Consumers’ attitude towards social media advertising and their behavioural response: The moderating role of corporate reputationBoateng, H; Okoe, AF
2016-06-26Consumers’ preference for Foreign Products: Do Family Communication Patterns and Self Esteem play a role?Okoe, FA; Boateng, H; Anning Dorson, T
2014-01-01Customer knowledge management practices on a social media platform: A case study of MTN Ghana and Vodafone GhanaBoateng, H
2019-01-01Customers' perceived risk and trust in using mobile money services-an empirical study of GhanaAbdul-Hamid, IK; Shaikh, AA; Boateng, H; Hinson, RE
2018-07-01Dark tourism: Exploring tourist's experience at the Cape Coast Castle, GhanaBoateng, H; Okoe, AF; Hinson, RE
2015-11-01Determinants of Consumers’ Attitude towards Social Media AdvertisingBoateng, H; Okoe, AF
2019-02-11Determinants of consumers’ participation in the sharing economy: A social exchange perspective within an emerging economy contextBoateng, H; Kosiba, JPB; Okoe, AF
2015-01-01Dialogic communication on universities in Ghana libraries' websitesAgyemang, FG; Boateng, H; Dzandu, MD
2016-02-01Does personal innovativeness moderate the effect of irritation on consumers' attitudes towards mobile advertising?Boateng, H; Okoe, AF; Omane, AB
2015-01-01The effects of demographic variables on knowledge sharingBoateng, H; Dzigbordi Dzandu, M; Gyamfi Agyemang, F
2015-01-01The effects of knowledge sharing and knowledge application on service recovery performanceBoateng, H; Agyemang, FG
2018-09-03Effects of structural and bonding-based attachment on brand loyaltyAdam, DR; Ofori, KS; Okoe, AF; Boateng, H
2017-01-01An empirical investigation of perceived relational benefits and brand engagement in restaurant servicesOdoom, R; Boateng, H; Asante, BO
2017-01-01An evaluation of corporate social responsibility communication on the websites of telecommunication companies operating in Ghana: Impression management perspectivesBoateng, H; Abdul-Hamid, IK
2020-05-18Examining brand loyalty from an attachment theory perspectiveBoateng, H; Kosiba, JP; Adam, DR; Ofori, KS; Okoe, AF
2018-08-13Examining customer engagement and brand loyalty in retail banking: The trustworthiness influenceKosiba, JPB; Boateng, H; Okoe Amartey, AF; Boakye, RO; Hinson, R
2017-01-01Examining customers’ continuance intentions towards internet banking usageOfori, KS; Boateng, H; Okoe, AF; Gvozdanovic, I
2018-06-11Examining human resource practice outcomes and service innovationOkoe, AF; Boateng, H; Narteh, B; Boakye, RO