Browsing byAuthorMiller, KE
Showing results 1 to 7 of 7
| Issue Date | Title | Author(s) |
| 2004-01-01 | Attitudes towards DTC advertising in Australia: an exploratory study | Miller, KE; Waller, DS |
| 2009-01-01 | B2B services: linking service loyalty and brand equity | Rauyruen, P; Miller, KE; Groth, M |
| 2006-12-01 | Internet users' attitude and behavioural intention on ebranding | Lee, K; Miller, KE |
| 2012-01-01 | PROPENSITY TO SHOP: IDENTIFYING WHO SHOPS TIL THEY DROP | Kattiyapornpong, U; Miller, KE |
| 2007-01-01 | Relationship quality as a predictor of B2B customer loyalty | Rauyruen, P; Miller, KE |
| 2011-01-01 | Social Structure and Psychographic Explanations of Destination Preference of Australians' Travel to South-East Asia | Kattiyapornpong, U; Miller, KE |
| 2008-02-01 | When consumers and brands talk: Storytelling theory and research in psychology and marketing | Woodside, AG; Sood, S; Miller, KE |
