Skip navigation
Statistics
Help
About OPUS
How to Deposit
Managing Copyright
Browse
UTS Organisational Groups
Browse Items by:
Issue Date
Author
Title
Type
ARC/NHRMC Funded
Search OPUS
OPUS at UTS
Browsing byAuthorSinha, A
Jump to:
0-9
A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
Y
Z
or enter first few letters:
Sort by:
title
issue date
submit date
ARC/NHRMC funded
In order:
Ascending
Descending
Results/Page
5
10
15
20
25
30
35
40
45
50
55
60
65
70
75
80
85
90
95
100
Authors/Record:
All
1
5
10
15
20
25
30
35
40
45
50
Showing results 17 to 27 of 27
< previous
Issue Date
Title
Author(s)
2000
Measuring Customer Based Brand Equity: A New Survey Based Methodology using Hierarchical Bayesian Methodology
Sinha, A
;
Leszcsyc, P
2016-04-01
A meta-analysis of extremeness aversion
Neumann, N
;
Böckenholt, U
;
Sinha, A
2011-03
Practical pricing: Translating pricing theory into sustainable profit improvement
Sinha, A
2022-05-01
Re-imagining Marketing Scholarship in the era of the UN Sustainable Development Goals
Voola, R
;
Carlson, J
;
Azmat, F
;
Viet Ngo, L
;
Porter, K
;
Sinha, A
2012-05-01
Retail revenue optimization: The past, the present and the future
Sinha, A
;
Sahgal, A
2012-05-01
Role of quality management capabilities in developing market-based organisational learning capabilities: Case study evidence from four Indian business process outsourcing firms
Malik, A
;
Sinha, A
;
Blumenfeld, S
2019-10-07
Signaling effects and the role of culture: movies in international auxiliary channels
Sinha, A
;
Gu, H
;
Kim, N
;
Emile, R
-
The effect of marketing department power on investor responses to announcements of AI-embedded new product innovations
Padigar, M
;
Pupovac, L
;
Sinha, A
;
Srivastava, R
2016-02-01
Toward a theory of marketing law transgressions
Gazley, A
;
Sinha, A
;
Rod, M
2011-08-01
Understanding preferences for motion pictures
Gazley, A
;
Clark, G
;
Sinha, A
2016-07-01
When it pays to wait: Optimizing release timing decisions for secondary channels in the film industry
Ahmed, S
;
Sinha, A