Browsing byAuthorWaller, DS

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Issue DateTitleAuthor(s)
2006-01-23Identifying likeable attributes: A qualitative study of television advertisements in AsiaFam, KS; Waller, DS
2017-09-01The impact of front-of-pack marketing attributes versus nutrition and health information on parents’ food choicesGeorgina Russell, C; Burke, PF; Waller, DS; Wei, E
2004-01The influence of religion on attitudes towards the advertising of controversial productsFam, KS; Waller, DS; Erdogan, BZ
2007-01Information Acceleration Effects on New Product Purchase Intention: The Case of Blu-Ray DVD RecordersWaller, DS; Wang, PZ; Oppewal, H; Morrison, MD; Thyne, M; Deans, K; Gnoth, J
2002-01Islamic faith and attitudes towards the advertising of controversial productsFam, KS; Waller, DS; Erdogan, BZ; Shaw, R; Adam, S; McDonald, H
2012-12-01A longitudinal study of pro bono activities reported by WPP groupWaller, DS
2004-01Making oral presentations: some practical guidelines and suggestions.Polonsky, M; Waller, DS
2017-01-01Marketing education at the University of MelbourneEllis, RB; Waller, DS
2011-05-01Marketing education in Australia before 1965Ellis, RB; Waller, DS
2013-01Marketing to Different Asian Communities: The Importance of Culture for Framing Advertising Messages, and for Purchase IntentMassey, GR; Waller, DS; Wang, PZ; Lanasier, EV
2006-08-01Measuring consumer vanity: A cross-cultural validationWang, PZ; Waller, DS
2008-01Media Choice for Information Search to Purchase a New TechnologyWaller, DS; Wang, PZ; Morrison, MD; Oppewal, H; Tebbutt, J
2013-01A model of advertising regulation in the digital worldWaller, DS; Kerr, G; Mortimer, K; Dickinson, S; Lee, T; Trees, K; Desai, R
2003-01Modelling a hierarchy of consumer decision states: the choice of island holiday destinations and dvd playersLouviere, JJ; Waller, DS; Smith, M; Kennedy, R
2002-01Offence to the advertising of controversial products: a study of gender attitudes in China and MalaysiaWaller, DS; Fam, KS
2001-01Offence to the Advertising of Gender-Related Products in China and MalaysiaWaller, DS; Fam, KS; Chetty, S; Collins, B
2013-09-10Offensiveness of Advertising with Violent Image Appeal: A Cross-Cultural StudyWaller, DS; Deshpande, S; Erdogan, BZ
2014-01Online Media as an Information Source: Some Preliminary FindingsWaller, DS; Bossio, D
2018-10-08Opera costumes and the value of object biographiesWaller, HJ; Waller, DS
2006-01Perceptions of business students towards skills and attributes for industry: how important is communication?Waller, DS; Hingorani, A; Anyanwu, C