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Browsing byAuthorHung-Baesecke, CJF
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Showing results 1 to 2 of 2
Issue Date
Title
Author(s)
2022-01-01
Social Media Influencer Effects on CSR Communication: The Role of Influencer Leadership in Opinion and Taste
Cheng, Y
;
Hung-Baesecke, CJF
;
Chen, YRR
2021-08-01
Social Media Influencers in CSR Endorsement: The Effect of Consumer Mimicry on CSR Behaviors and Consumer Relationships
Cheng, Y
;
Chen, YRR
;
Hung-Baesecke, CJF
