Browsing byAuthorThirkell, P

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Issue DateTitleAuthor(s)
2011-11-01Different determinants at different times: B2B adoption of a radical innovationVowles, N; Thirkell, P; Sinha, A
2004-01The impact of consumer ethnocentrism and cultural sensitivity on the intention to buy local products by Vietnamese consumers.Nguyen, DT; Nguyen, TT; Barrett, NJ; Wiley, J; Thirkell, P
2004-01Managing effectiveness in working relationships between marketing managers and sales managers: contextual, structural and process effects.Massey, GR; Dawes, PL; Wiley, J; Thirkell, P
2004-01Information utilization, marketing planning, and marketing performance: a study of New Zealand manufacturers.Souchon, AL; Cadogan, J; Procter, D; Lings, IN; Wiley, J; Thirkell, P
2004-01Technology trust and the impact on business to business relationships: a literature reviewHughes, RN; Perrott, B; Wiley, J; Thirkell, P
2004-01Decision states and information accelerationRungie, C; Morrison, MD; Waller, DS; Wang, PZ; Louviere, JJ; Oppewal, H; Devinney, TM; Coltman, T; Wiley, J; Thirkell, P
2004-01Formative versus reflective measurement implications for explaining innovation in marketing partnerships.Bucic, T; Gudergan, S; Wiley, J; Thirkell, P
2004-01How inconsistency in choice behaviour affects the magnitude of parameter estimates obtained in discrete choice modelsPihlens, D; Louviere, JJ; Wiley, J; Thirkell, P
2004-01A conceptual model of consumer decision states using information acceleration.Oppewal, H; Morrison, MD; Rungie, C; Waller, DS; Wang, PZ; Louviere, JJ; Devinney, TM; Wiley, J; Thirkell, P
2004-01To include or exclude attributes in choice experiments: a systematic investigation of the empirical consequencesLouviere, JJ; Islam, T; Wiley, J; Thirkell, P
2004-01The impact of varying amounts of more and less salient product information upon consumer willingness to pay.Wise, C; Louviere, JJ; Wiley, J; Thirkell, P
2004-01The causal ordering of key cross-functional relationship dimensions: a replication study using the marketing/R&D relationship.Kyriazis, E; Massey, GR; Wiley, J; Thirkell, P
2004-01Cell marketing: next generation segmentationGalloway, J; Sood, SC; Wiley, J; Thirkell, P
2004-01Consumer choice of genetically modified products: the effect of media content.Owen, KM; Louviere, JJ; Wiley, J; Thirkell, P
2004-01The impact of service orientation on relationship quality and future intentionsBeatson, A; Lings, IN; Wiley, J; Thirkell, P
2004-01Constructing willingness to pay for product attributes in the probability space.Burke, PF; Wiley, J; Thirkell, P
2004-01CSR: The Australian consumer's perspectiveAngus-Leppan, T; Benn, SH; Daniel, K; Young, LC; Wiley, J; Thirkell, P
2004-01Online service evaluation and behavioural intentionsHackman, D; Gudergan, S; Wang, PZ; Daniel, K; Wiley, J; Thirkell, P
2004-01Negotiation style measurement scale development and testing.Gudergan, S; Mathies, C; Kyngdon, A; Kozicki, S; Wiley, J; Thirkell, P
2004-01Beyond exchange: the commitment-trust theory revisitedNorton, C; Gudergan, S; Young, LC; Wiley, J; Thirkell, P