Browsing by Author Waller, DS

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Issue DateTitleAuthor(s)
2016Gender Differences in Motivations to Use Social Networking SitesNoguti, V; Singh, S; Waller, DS; English, R; Johns, R
25-May-2015Photoshop and Deceptive Advertising: An Analysis of Blog CommentsWaller, DS; MARÍA JOSÉ, S
1-Jan-2015Best–worst scaling: A new method for advertisement evaluationMassey, GR; Wang, PZ; Waller, DS; Lanasier, EV
2015Attitudes towards sexual images in Chinese advertisements by religionWaller, DS; Fam, KS
1-Dec-2014Does the Use of Facebook Lead to Purchases?Waller, DS; Noguti, V; Singh, S; Rundle-Thiele, S; Kubacki, K; Arli, D
Jan-2014Comparing communication strategies to promote natural resource management programs to landholdersMorrison, MD; McCulloch, R; Greig, J; Read, D; Waller, DS; anon
Jan-2014Advertising Education in AustraliaKerr, G; Waller, DS; Richards, JI; Ross, BI
Jan-2014Online Media as an Information Source: Some Preliminary FindingsWaller, DS; Bossio, D
2014Embedding Ethics in the Business Curriculum: A Multi-Disciplinary ApproachWaller, DS; Freeman, LM; Hambusch, G; Waite, K; Neil, J; Wray-Bliss, E; Hooker, J
1-Dec-2013Does ownership type matter for innovation? Evidence from ChinaJiang, L; Waller, DS; Cai, S
10-Sep-2013Offensiveness of Advertising with Violent Image Appeal: A Cross-Cultural StudyWaller, DS; Deshpande, S; Erdogan, BZ
Jan-2013A study of the marketing curriculum in Australia: The 1930s to nowEllis, RB; Waller, DS; Campbell, C; Ma, J
Jan-2013A model of advertising regulation in the digital worldWaller, DS; Kerr, G; Mortimer, K; Dickinson, S; Lee, T; Trees, K; Desai, R
Jan-2013Marketing to Different Asian Communities: The Importance of Culture for Framing Advertising Messages, and for Purchase IntentMassey, GR; Waller, DS; Wang, PZ; Lanasier, EV
1-Dec-2012A longitudinal study of pro bono activities reported by WPP groupWaller, DS
1-Jan-2012"Truth in Advertising": The Beginning of Advertising Ethics in AustraliaWaller, DS
Jan-2012Advertising cosmetics and a backlash from regulators: An analysis of blog commentsWaller, DS; Anyanwu, C; Green, K; Sykes, J
Jan-2012TV Licenses in Australia: Barriers to competition, big bucks and the impact of new mediaWells, PA; Waller, DS; Lanis, R
Jan-2011Effects of disliked executional techniques in advertising: A five-country comparisonFam, K; Grohs, R; Waller, DS
Jan-2011Rational Vs Emotional Appeals with Communications to Landholders: A Review of Focus Group ResponsesMorrison, MD; McCulloch, R; Greig, J; Waller, DS; Filmer, M; MacCarthy, M; Sanders, D