Browsing byAuthorBallantine, P
Showing results 1 to 8 of 8
Issue Date | Title | Author(s) |
2010-01 | Acting ambidextrously in retail banking to achieve service and sales goals simultaneously: A multilevel perspective | Yu, Y; Patterson, P; Ruyter, K; Ballantine, P; Finsterwalder, J |
2010-01 | Assessing the validity of brand equity constructs: A comparison of two approaches | Menictas, C; Wang, PZ; Louviere, JJ; Ballantine, P; Finsterwalder, J |
2010-01 | Detecting attribute by covariate interactions in discrete choice model | Kwak, K; Wang, PZ; Louviere, JJ; Ballantine, P; Finsterwalder, J |
2010-01 | An empirical test of the information processing and socio-political perspectives in new product development projects | Massey, GR; Kyriazis, E; Ballantine, P; Finsterwalder, J |
2010-01 | In times of need are there more reasons to be green? | Young, LC; Benn, SH; Donald, M; Freeman, LM; Marroun, S; Ballantine, P; Finsterwalder, J |
2010-01 | Keep it simple: Easy ways to estimate choice models for single consumers | Eckert, C; Frischknecht, BD; Louviere, JJ; Ballantine, P; Finsterwalder, J |
2012-01 | The Maven; nevermore | Freeman, LM; Greenacre, LM; Herenda, N; Veer, E; Ballantine, P; Lazanne, L |
2014-01 | When Magazine Editorial and Advertising are in Conflict | Freeman, LM; Bell, S; Veer, E; Ballantine, P; Ozanne, L |