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Showing results 1 to 20 of 85
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Issue Date
Title
Author(s)
2004-01
Ad likeability and brand recall in Asia: a cross-cultural study.
Fam, KS
;
Waller, DS
2009-04-01
Addressing the advertising of controversial products in China: An empirical approach
Fam, KS
;
Waller, DS
;
Yang, Z
2009-01
Advertising agencies see the pros of pro-bono
Waller, DS
;
Bognar, M
2001-01-01
Advertising agency activities used to attract new clients in Australia
Waller, DS
;
Cusick, DJ
;
Matheson, HD
;
Miller, MK
2008-01
Advertising agency engagement and regulatory empowerment in the world of new media
Dickinson, S
;
Waller, DS
;
Kerr, G
;
Mortimer, K
;
Spanjaard, D
;
Denize, S
;
Sharma, N
2002-12-01
Advertising agency-client attitudes towards ethical issues in political advertising
Waller, DS
2003-12-01
Advertising controversial products in the Asia Pacific: What makes them offensive?
Fam, KS
;
Waller, DS
2012-01
Advertising cosmetics and a backlash from regulators: An analysis of blog comments
Waller, DS
;
Anyanwu, C
;
Green, K
;
Sykes, J
2013-01-04
Advertising dislikeability in Asia: Is there a relationship with purchase intention and frequency?
Fam, KS
;
Waller, DS
;
Cyril de Run, E
;
He, J
2014-01
Advertising Education in Australia
Kerr, G
;
Waller, DS
;
Richards, JI
;
Ross, BI
2005-01-01
Advertising of controversial products:a cross-cultural study
Waller, DS
;
Fam, KS
;
Erdogan, BZ
2004-01
Advertising standardisation in Australia: some preliminary results.
Waller, DS
;
Shao, AT
;
Ogunmokum, G
;
Gabbay, R
;
McPhail, K
2009-01
Advertising students' perceptions of skills and attributes for future employment
Waller, DS
;
Hingorani, A
2008-12-01
Agency-client relationship factors across life-cycle stages
Fam, KS
;
Waller, DS
2008-01
An Analysis of Corporate Social Responsibility Disclosure by Advertising Agencies
Waller, DS
;
Lanis, R
;
Tebbutt, J
2019-05-04
An analysis of negative reviews in top art museums’ Facebook sites
Waller, DS
;
Waller, HJ
2004-01-01
Attitudes towards DTC advertising in Australia: an exploratory study
Miller, KE
;
Waller, DS
2015
Attitudes towards sexual images in Chinese advertisements by religion
Waller, DS
;
Fam, KS
2015-01-01
Best–worst scaling: A new method for advertisement evaluation
Massey, GR
;
Wang, PZ
;
Waller, DS
;
Lanasier, EV
2008-01
Brand awareness of new technology in the introduction stage: A study of Blu-Ray vs HD-DVD format
Waller, DS
;
Wang, PZ
;
Oppewal, H
;
Morrison, MD
;
Spanjaard, D
;
Denize, S
;
Sharma, N