OPUS at UTS: Browsing OPUS - Open Publications of UTS Scholars

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Issue Date	Title	Author(s)
2006-01-01	Brand development: Institutional constraints on Chinese businesses	Hollows, J; Clegg, SR
2007-01	Brand Effects On Choice and Choice Set Formation Under Uncertainty	Swait, JRJD; Erdem, T
2020-04-01	BRAND EVALUATION, ANIMOSITY, ETHNOCENTRISM, AND PURCHASE INTENTION: A COUNTRY OF ORIGIN PERSPECTIVE	Huang, K-P; Wang, K; Chen, S
2012-01	Brand halo: understanding its implications, shortcomings and directions for choice studies	Freire Souza, F; Burke, PF; anon
2016	Brand IKEA in a Global Cultural Economy: A Case Study	Khamis, S; Muratovski, G
2011-01	Brand loyalty in emerging markets	Nguyen, TD; Barrett, NJ; Miller, K
2002-01-01	Brand Name Audit Pricing, Industry Specialization, and Leadership Premiums post-Big 8 and Big 6 Mergers	Ferguson, A; Stokes, D
2017-01-01	Brand new 'sharing', or plain old 'sweating'? A proposal for regulating the new 'gig economy'	Riley, J; Levy, R; O'Brien, M; Rice, S; Ridge, P; Thornton, M
2016-01-01	Brand performance volatility from marketing spending	Fischer, M; Shin, HS; Hanssens, DM
2010-01	Brand society: how brands transform management and lifestyle	Kornberger, MM
2019-11-21	Brand sustainability among young consumers: an AHP-TOPSIS approach	Sharma, M; Joshi, S
2016-01-01	Brand valuation in accordance with GAAP and legal requirements	Fischer, M
2019-01-01	Branding and governmentality for infrastructure megaprojects: The role of social media	Ninan, J; Clegg, S; Mahalingam, A
2004-01	Branding Cities: a case study of collaborative methodologies in Cultural, Film and Marketing research	Donald, SJ; Gammack, JG; Not available
2020-01-01	Branding diversity: New advertising and cultural strategies	Khamis, S
2006-01	The Branding of Austrailan Cricket: Culture, Commerce, Cricket and the Baggy Green Cap	Cashman, R
2018-06-26	Brands and branding	Baldacchino, G; Khamis, S; Baldacchino, G
2013-09-01	A brave new creativity	Welch, D; Loy, J
2009-09-01	'Brave new world' or 'sticky wicket'? Women, management and organizational power in Cricket Australia	Stronach, M; Adair, D
2002-01	A brave new world? Small special interest tour operators & internet based market research and marketing	Ponting, J; McDonnell, IG; Changchong, L; Chon, K; Zhang, HQ; Yanjun, X

Showing results 12302 to 12321 of 102850< previous next >