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Issue Date	Title	Author(s)
2013-03-25	For better, for worse? What to do when celebrity endorsements go bad	Carrillat, FA; d'Astous, A; Lazure, J
2009-04-01	Examining the impact of service quality: A meta-analysis of empirical evidence	Carrillat, FA; Jaramillo, F; Mulki, JP
2014-01-01	Are maximizers blind to the future? When today's best does not make for a better tomorrow	Besharat, A; Ladik, DM; Carrillat, FA
2011-09-01	When the decision ball keeps rolling: An investigation of the Sisyphus effect among maximizing consumers	Carrillat, FA; Ladik, DM; Legoux, R
2009-06-01	Cognitive segmentation: Modeling the structure and content of customers' thoughts	Carrillat, FA; Riggle, RJ; Locander, WB; Gebhardt, GF; Lee, JM
2012-03-01	The sponsorship-advertising interface: Is less better for sponsors?	Carrillat, FA; d'Astous, A
2014-01-01	Leveraging social media to enhance recruitment effectiveness: A facebook experiment	Carrillat, FA; d’Astous, A; Grégoire, EM
2015-09-22	How corporate sponsors can optimize the impact of their message content: Mastering the message – Improving the processability and effectiveness of sponsorship activation	Carrillat, FA; D'Astous, A; Couture, MPC
2014-01-01	Guilty by Association: The Perils of Celebrity Endorsement for Endorsed Brands and their Direct Competitors	Carrillat, FA; d'Astous, A; Christianis, H
2014-09-01	When motivation is against debtors' best interest: The illusion of goal progress in credit card debt repayment	Besharat, A; Carrillat, FA; Ladik, DM

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