Advertising standardisation in Australia: some preliminary results.

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dc.contributor.author Waller, DS
dc.contributor.author Shao, AT
dc.contributor.editor Ogunmokum, G
dc.contributor.editor Gabbay, R
dc.contributor.editor McPhail, K
dc.date.accessioned 2010-05-18T06:53:42Z
dc.date.issued 2004-01
dc.identifier.citation 2004 Inaugural Academy of Word Business, Marketing and Management Development Conference: "The Challenge of Inter-Disciplinary Perspectives and Globalization in the 21st Century, 2004, pp. 538 - 546
dc.identifier.isbn 0 9752272 0 3
dc.identifier.other E1 en_US
dc.identifier.uri http://hdl.handle.net/10453/7608
dc.publisher Academy of Word Business, Marketing and Management Development
dc.title Advertising standardisation in Australia: some preliminary results.
dc.type Conference Proceeding
dc.parent 2004 Inaugural Academy of Word Business, Marketing and Management Development Conference: "The Challenge of Inter-Disciplinary Perspectives and Globalization in the 21st Century
dc.journal.number en_US
dc.publocation Perth en_US
dc.identifier.startpage 538 en_US
dc.identifier.endpage 546 en_US
dc.cauo.name BUS.School of Marketing en_US
dc.conference en_US
dc.conference Verified OK en_US
dc.conference Inaugural Academy of Word Business, Marketing and Management Development Conference
dc.conference.location Gold Coast, Australia en_US
dc.for 150502 Marketing Communications
dc.for 150503 Marketing Management (Incl. Strategy and Customer Relations)
dc.personcode 010525
dc.percentage 50 en_US
dc.classification.name Marketing Management (incl. Strategy and Customer Relations) en_US
dc.classification.type FOR-08 en_US
dc.custom Inaugural Academy of Word Business, Marketing and Management Development Conference en_US
dc.date.activity 20040713 en_US
dc.date.activity 2004-07-13
dc.location.activity Gold Coast, Australia en_US
pubs.embargo.period Not known
pubs.organisational-group /University of Technology Sydney
pubs.organisational-group /University of Technology Sydney/Faculty of Business
pubs.organisational-group /University of Technology Sydney/Faculty of Business/School of Marketing
utslib.copyright.status Open Access
utslib.copyright.date 2015-04-15 12:23:47.074767+10
utslib.collection.history General (ID: 2)


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