"Last out of the plane": Air travel for people with disabilities
- Publisher:
- Indian Institute of Management Kozhikode
- Publication Type:
- Conference Proceeding
- Citation:
- Conference Proceedings on 'Tourism in India - Challenges ahead', 2008, pp. 501 - 505
- Issue Date:
- 2008-01
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Filename | Description | Size | |||
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2008000954OK_Darcy.pdf | 2.91 MB |
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The low-cost airline business model is predicated on an application of Porter's cost-leadership strategy wherein the aim is to be THE low-cost producer in the broad aviation market. On the one hand, from the supply side, it involves the elimination of, or a reduction in cost in, all of the elements of the (airline) product that do not directly contribute to provision of the core service of air transportation, or increasing revenue. From the airlines perspective, such elements could involve aspects like reservations and booking, checking-in, baggage handling, in-flight services and disembarking. The emphasis is also on maximizing capacity (aircraft) utilization and load factors and satisfying the safety and security requirements for airline operation in the countries within which they operate.
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