The Impact of the Death of Thailand's King Bhumibol on Tourism Marketing of Thailand
- Citation:
- CAUTHE Conference 2017, Otago University Dunedin , New Zealand, 2017
- Issue Date:
- 2017-02-15
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C:\Users\996713\Documents\CAUTHE CONFERERENCE 2017 DB Working Paper.docx | Accepted Manuscript version | 54.49 kB |
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This paper examine how the Thai Tourism Authority mareted and promoted Thailand after deatj of King Bhumobo in Octber 2016 , during the one year mourning period which followeed.
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