Graham H. Pyke: Sustainability for Humanity: It's Time To Preach Beyond the Converted
- Publication Type:
- Journal Article
- Citation:
- Trends in Ecology and Evolution, 2017, 32 (6), pp. 391 - 394
- Issue Date:
- 2017-06-01
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© 2017 Elsevier Ltd Researchers seeking to increase awareness and action regarding sustainability issues have been overly preaching to relatively small congregations of the already converted, rather than delivering their messages more broadly, thus contributing to a growing mismatch between public opinion and sustainability science. I present suggestions for how we can remedy this and seek your increasing involvement.
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