The Australian Sport Industry

Emerald Publishing Limited
Publication Type:
Sport Business In Leading Economies, 2018, First Edition 2018, pp. 27 - 64
Issue Date:
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Australia is a large, relatively isolated, country that is populated by just over 23.7 million people (Australian Bureau of Statistics [ABS], 2015a). Notably, this relatively small and geographically diffused population hosts a vast array of sporting codes, sports events, and professional sport leagues and teams. The Australian sport industry is multi-faceted and comprises government, not-for-profit, commercial, and private enterprises. This multi-million dollar industry has a rich historical tradition that has shaped the way in which contemporary sport is played, organized, and consumed. Australians often refer to themselves as a sport-mad nation, a country that sees sport as part of its national identity, with greater per capita athlete and sport team success than its comparable rivals. This chapter provides a brief history of the development of the sport industry in Australia, key federal government sport policies and initiatives, an overview of professional sport leagues, sport’s role in the country’s economy and society, and concludes with contemporary issues and trends. Illustrative case vignettes are integrated into each of these sections.
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