International Strategies of Australian Firms

Journal of International Management Studies
Publication Type:
Journal Article
Journal of International Management Studies, 2010, 5 (2), pp. 131 - 141
Issue Date:
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SMEs expanding overseas must have a business strategy to exploit any competitive advantage, strongly supported by corporate strategy and management. The focus of this research is on the internationalization strategies of Australian firms across different industries. This study investigates the nature of the integration of home-base and offshore operations of these firms and their initiatives to achieve competitive positions in national and world markets. The study analyzes and assesses the impact firm size and resources available in relation to strategy development. Conclusions of the study support the fact that management mentality and behaviour are important. The study also analyzes management mentality in the context of intra-firm competition or collaboration for resources, in a manner which is consistent with firms performance. Specifically it demonstrates that management can rationally have different views about priorities for the allocation of resources and international operations yet compete actively for the same resources, or collaborate whenever possible, in order to achieve their own goals.
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