Age cohort analysis in continued usage intention of mobile value-added services: Generation Y and Baby boomers

Liu, W; Huang, K; Wang, C

Age cohort analysis in continued usage intention of mobile value-added services: Generation Y and Baby boomers

Liu, W Huang, K Wang, C

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Publisher:: Academic Journals
Publication Type:: Journal Article
Citation:: Liu Wl, Huang Kai, and Wang Chih-Hsing 2011, 'Age cohort analysis in continued usage intention of mobile value-added services: Generation Y and Baby boomers', Academic Journals, vol. 5, no. 14, pp. 5863-5870.
Issue Date:: 2011

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Field	Value	Language
dc.contributor.author	Liu, W	en_US
dc.contributor.author	Huang, K	en_US
dc.contributor.author	Wang, C	en_US
dc.date.accessioned	2012-10-12T03:35:05Z
dc.date.available	2012-10-12T03:35:05Z
dc.date.issued	2011	en_US
dc.identifier	2011000466	en_US
dc.identifier.citation	Liu Wl, Huang Kai, and Wang Chih-Hsing 2011, 'Age cohort analysis in continued usage intention of mobile value-added services: Generation Y and Baby boomers', Academic Journals, vol. 5, no. 14, pp. 5863-5870.	en_US
dc.identifier.issn	1993-8233	en_US
dc.identifier.other	C1	en_US
dc.identifier.uri	http://hdl.handle.net/10453/18891
dc.description.abstract	This study aims to investigate the effects of age on continued usage intention of mobile value-added service and its impact on personal innovativeness, perceived usefulness, confirmation and satisfaction between two mobile service user segments; Generati	en_US
dc.publisher	Academic Journals	en_US
dc.relation.ispartof	Verified OK	en_US
dc.relation.ispartof	African Journal of Business Management	en_US
dc.relation.isbasedon	http://www.academicjournals.org/AJBM	en_US
dc.subject	Information-Technology; Commerce; Satisfaction; Customer; Model; Expectation; Acceptance; Adoption; Beliefs; Time	en_US
dc.subject.classification	Business and Management	en_US
dc.title	Age cohort analysis in continued usage intention of mobile value-added services: Generation Y and Baby boomers	en_US
dc.type	Journal article
utslib.citation.volume	5	en_US
utslib.citation.number	14	en_US
utslib.location	Victoria Island	en_US
utslib.citation.startpage	5863	en_US
utslib.citation.endpage	5870	en_US
utslib.identifier.org	BUS.Faculty of Business	en_US
utslib.for	150300	en_US
utslib.percentage	100	en_US
utslib.copyright.status	open_access
pubs.declined	1970-01-01T00:00:00.0+1000

Abstract:

This study aims to investigate the effects of age on continued usage intention of mobile value-added service and its impact on personal innovativeness, perceived usefulness, confirmation and satisfaction between two mobile service user segments; Generati

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http://hdl.handle.net/10453/18891