The value of style in architectural practice

Publication Type:
Journal Article
Culture and Organization, 2011, 17 (2), pp. 139 - 153
Issue Date:
Filename Description Size
2011004489OK.pdfPublished Version106.9 kB
Adobe PDF
Full metadata record
To date, organization theory's attempts to understand architecture firms have focused by and large on debates about increasing managerialization and economization of the profession. This paper suggests an alternative approach by conceptualizing architecture as practice that does not adhere only to a narrow economic logic of value creation but also focuses on the production of aesthetic value. We will introduce the concept of style to understand how architecture practice routinely breaks routines and follows the rule of rule breaking. We will analyze architecture practice as a form of organized heresy - a hegemonic engine for the production of difference. In order to illustrate our points we will draw on qualitative empirical fieldwork with an architecture firm (synonym Earth Architects). © 2011 Taylor & Francis.
Please use this identifier to cite or link to this item: