Tales from the Tower, Volumes One and Two; Sea Hearts

Sadokierski, ZA

Tales from the Tower, Volumes One and Two; Sea Hearts

Sadokierski, ZA

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Publisher:: Allen&Unwin
Citation:: 2011, First
Issue Date:: 2011-01

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Field	Value	Language
dc.contributor.author	Sadokierski, ZA https://orcid.org/0000-0002-9600-8538	en_US
dc.date.issued	2011-01	en_US
dc.identifier.citation	2011, First	en_US
dc.identifier.isbn	9781742374413	en_US
dc.identifier.uri	http://hdl.handle.net/10453/33220
dc.description.abstract	See word doc	en_US
dc.publisher	Allen&Unwin	en_US
dc.title	Tales from the Tower, Volumes One and Two; Sea Hearts	en_US
utslib.location	Sydney	en_US
utslib.for	1203 Design Practice and Management	en_US
utslib.citation.edition	First	en_US
pubs.embargo.period	Not known	en_US
pubs.organisational-group	/University of Technology Sydney
pubs.organisational-group	/University of Technology Sydney/Faculty of Design, Architecture and Building
pubs.organisational-group	/University of Technology Sydney/Faculty of Design, Architecture and Building/School of Design
utslib.copyright.status	open_access
pubs.consider-herdc	false	en_US
pubs.edition	First	en_US
pubs.place-of-publication	Sydney	en_US
pubs.rights-statement	This work is located in the field of Visual Communication, specifically publication design. Two factors contribute to a financial crisis in the publishing industry: fragmentation of the print/digital market and online retailers such as Amazon driving publishers’ profits down. As a result, production budgets are increasingly restricted. Designers must find new ways to create visually appealing books that communicate to a particular target market, without the traditional budgets for stock images or commissioning photographers. In short, designing appealing books is more important than ever for a struggling industry, but designers are being limited by tight budgets. Creative commons licenses open new opportunities to ‘remix’ archival images within publication design. Many cultural institutions are releasing images (photographs, drawings, paintings) from their digital archives into the public domain for reuse, even for commercial purposes. This phenomenon allows designers to work with rich collections of previously inaccessible material, for free. Through this suite of illustrated covers I test ways Creative Commons licensed images can be manipulated within a contemporary book design practice. Through these projects I analysed archives of a range of cultural institutions and researched how the (sometimes complicated) licenses work. Two of the covers were awarded Australian Book Design Awards (2012 and 2013), judged by a panel of 8 publishing design experts, demonstrating industry recognition of my innovative practice. I was video interviewed by D*Hub, the Powerhouse Museum’s online magazine, about my design process, and featured on publisher Allen&Unwin’s website.	en_US

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http://hdl.handle.net/10453/33220