Who’s in to win?: Participation rate in a primary personal information market

Farrelly, R; Chew, E

Who’s in to win?: Participation rate in a primary personal information market

Farrelly, R Chew, E

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Publication Type:: Conference Proceeding
Citation:: Proceedings of the 27th Australasian Conference on Information Systems, ACIS 2016, 2016
Issue Date:: 2016-01-01

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Field	Value	Language
dc.contributor.author	Farrelly, R	en_US
dc.contributor.author	Chew, E https://orcid.org/0000-0002-5850-2455	en_US
dc.date.issued	2016-01-01	en_US
dc.identifier.citation	Proceedings of the 27th Australasian Conference on Information Systems, ACIS 2016, 2016	en_US
dc.identifier.isbn	9781741282672	en_US
dc.identifier.uri	http://hdl.handle.net/10453/72673
dc.description.abstract	© 2016 University of Wollongong, Faculty of Business. All rights reserved. Understanding individuals’ willingness to share their personal data with companies is an important theme in social media research. Yet there is a dearth of research into the issue of granting access to social media data in exchange for financial compensation. Currently there is no readily available means by which individuals can reap a financial benefit by selling their personally generated data. One solution which could address this is a permissions-based Primary Personal Information Market (PPIM). This paper investigates the willingness of digital citizens to grant access to their social media data in exchange for financial compensation. We simulated requests to access personal information and found that the 90% confidence interval for the proportion of digital citizens who accepted one or more request was [79.8%, 91.3%] with a sample estimate of 86.5%. We found significant factors in this decision were, age, ethnic background, price offered, contact channel, use and company type.	en_US
dc.relation.ispartof	Proceedings of the 27th Australasian Conference on Information Systems, ACIS 2016	en_US
dc.title	Who’s in to win?: Participation rate in a primary personal information market	en_US
dc.type	Conference Proceeding
utslib.for	150307 Innovation and Technology Management	en_US
utslib.for	080609 Information Systems Management	en_US
pubs.embargo.period	Not known	en_US
pubs.organisational-group	/University of Technology Sydney
pubs.organisational-group	/University of Technology Sydney/Faculty of Design, Architecture and Building
pubs.organisational-group	/University of Technology Sydney/Faculty of Design, Architecture and Building/School of Built Environment
pubs.organisational-group	/University of Technology Sydney/Strength - HCTD - Human Centred Technology Design
pubs.organisational-group	/University of Technology Sydney/Students
utslib.copyright.status	open_access
pubs.publication-status	Published	en_US

Abstract:

© 2016 University of Wollongong, Faculty of Business. All rights reserved. Understanding individuals’ willingness to share their personal data with companies is an important theme in social media research. Yet there is a dearth of research into the issue of granting access to social media data in exchange for financial compensation. Currently there is no readily available means by which individuals can reap a financial benefit by selling their personally generated data. One solution which could address this is a permissions-based Primary Personal Information Market (PPIM). This paper investigates the willingness of digital citizens to grant access to their social media data in exchange for financial compensation. We simulated requests to access personal information and found that the 90% confidence interval for the proportion of digital citizens who accepted one or more request was [79.8%, 91.3%] with a sample estimate of 86.5%. We found significant factors in this decision were, age, ethnic background, price offered, contact channel, use and company type.

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http://hdl.handle.net/10453/72673