Browsing byAuthorLilien, G
Showing results 1 to 3 of 3
Issue Date | Title | Author(s) |
2013-12-01 | Marketing's roles in innovation in business-to-business firms: Status, issues, and research agenda | Griffin, A; Josephson, BW; Lilien, G; Wiersema, F; Bayus, B; Chandy, R; Dahan, E; Gaskin, S; Kohli, A; Miller, C; Oliva, R; Spanjol, J |
2017-03-01 | Sales representative departures & customer reassignment strategies in business-to-business markets | Shi, H; Sridhar, S; Grewal, R; Lilien, G |
2012-05-01 | User-generated open source products: Founder's social capital and time to product release | Mallapragada, G; Grewal, R; Lilien, G |