A zoomable shopping browser using a graphic-treemap

Huang, ML; Nguyen, QV; Vo, VC; Wang, J

A zoomable shopping browser using a graphic-treemap

Huang, ML

Nguyen, QV

Vo, VC Wang, J

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Publication Type:: Conference Proceeding
Citation:: Proceedings of the 2009 6th International Conference on Computer Graphics, Imaging and Visualization: New Advances and Trends, CGIV2009, 2009, pp. 449 - 453
Issue Date:: 2009-12-01

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Field	Value	Language
dc.contributor.author	Huang, ML https://orcid.org/0000-0002-6896-6480	en_US
dc.contributor.author	Nguyen, QV https://orcid.org/0000-0002-0815-6224	en_US
dc.contributor.author	Vo, VC	en_US
dc.contributor.author	Wang, J	en_US
dc.date.issued	2009-12-01	en_US
dc.identifier.citation	Proceedings of the 2009 6th International Conference on Computer Graphics, Imaging and Visualization: New Advances and Trends, CGIV2009, 2009, pp. 449 - 453	en_US
dc.identifier.isbn	9780769537894	en_US
dc.identifier.uri	http://hdl.handle.net/10453/10886
dc.description.abstract	Effective and efficient navigation and representation of the entire structure of the product catalogue is one of the important factors for on-line market. This paper proposes an application using Treemaps visualization to enhance the functionality of online product category. We aim to develop high-quality catalog interfaces in terms of readability, understandability and comprehension by integrating graphics into Treemaps. We applied two types of Treemaps: 1) Slice-and-Dice Treemap, 2) Squarified Treemap, into the on-line catalogue to address the small windowproblem allowing buyers to overview and navigate large product categories dynamically. We also use a history bar that locates on the top of each category and sub-category to provide a 2.5-dimensional view of contextual information. © 2009 IEEE.	en_US
dc.relation.ispartof	Proceedings of the 2009 6th International Conference on Computer Graphics, Imaging and Visualization: New Advances and Trends, CGIV2009	en_US
dc.relation.isbasedon	10.1109/CGIV.2009.13	en_US
dc.title	A zoomable shopping browser using a graphic-treemap	en_US
dc.type	Conference Proceeding
utslib.for	080103 Computer Graphics	en_US
dc.location.activity	Tianjin, China	en_US
pubs.embargo.period	Not known	en_US
pubs.organisational-group	/University of Technology Sydney
pubs.organisational-group	/University of Technology Sydney/Faculty of Engineering and Information Technology
pubs.organisational-group	/University of Technology Sydney/Faculty of Engineering and Information Technology/School of Computer Science
pubs.organisational-group	/University of Technology Sydney/Strength - INEXT - Innovation in IT Services and Applications
utslib.copyright.status	open_access
pubs.publication-status	Published	en_US

Abstract:

Effective and efficient navigation and representation of the entire structure of the product catalogue is one of the important factors for on-line market. This paper proposes an application using Treemaps visualization to enhance the functionality of online product category. We aim to develop high-quality catalog interfaces in terms of readability, understandability and comprehension by integrating graphics into Treemaps. We applied two types of Treemaps: 1) Slice-and-Dice Treemap, 2) Squarified Treemap, into the on-line catalogue to address the small windowproblem allowing buyers to overview and navigate large product categories dynamically. We also use a history bar that locates on the top of each category and sub-category to provide a 2.5-dimensional view of contextual information. © 2009 IEEE.

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http://hdl.handle.net/10453/10886