Social media adoption framework for aged care service providers in Australia

Abedin, B; Erfani, S; Blount, Y

Social media adoption framework for aged care service providers in Australia

Abedin, B

Erfani, S

Blount, Y

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Publication Type:: Conference Proceeding
Citation:: International Conference on Research and Innovation in Information Systems, ICRIIS, 2017
Issue Date:: 2017-08-03

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Field	Value	Language
dc.contributor.author	Abedin, B https://orcid.org/0000-0002-3426-443X	en_US
dc.contributor.author	Erfani, S https://orcid.org/0000-0001-5232-9295	en_US
dc.contributor.author	Blount, Y	en_US
dc.date.issued	2017-08-03	en_US
dc.identifier.citation	International Conference on Research and Innovation in Information Systems, ICRIIS, 2017	en_US
dc.identifier.isbn	9781509030354	en_US
dc.identifier.issn	2324-8149	en_US
dc.identifier.uri	http://hdl.handle.net/10453/116487
dc.description.abstract	© 2017 IEEE. The aged care sector has been a late adopter of social media platforms for communicating, collaborating, marketing and creating brand awareness. There is little research that examines the adoption of social media by aged care service providers for these purposes. This paper reviews the status of social media adoption in the Australian aged care industry, to understand in what ways social media can serve older people's needs, and to develop recommendations for aged-care service providers to adopt social media applications to empower older people. Through a review of the literature and interviews with Australian experts, this paper suggests aged care providers use a three-phase framework when adopting social media in the aged care sector. The first phase is to adopt a popular public social media platform such as Facebook followed by Instagram and Twitter. The second phase supports interaction by encouraging posts and feedback by locally hosted member forums. The third phase is the adoption of specialised social applications for closed groups and specific functions. The paper concludes with a discussion on the implications of the framework and proposes directions for future research.	en_US
dc.relation.ispartof	International Conference on Research and Innovation in Information Systems, ICRIIS	en_US
dc.relation.isbasedon	10.1109/ICRIIS.2017.8002485	en_US
dc.title	Social media adoption framework for aged care service providers in Australia	en_US
dc.type	Conference Proceeding
utslib.for	1117 Public Health and Health Services	en_US
pubs.embargo.period	Not known	en_US
pubs.organisational-group	/University of Technology Sydney
pubs.organisational-group	/University of Technology Sydney/Faculty of Engineering and Information Technology
pubs.organisational-group	/University of Technology Sydney/Faculty of Engineering and Information Technology/School of Information, Systems and Modelling
pubs.organisational-group	/University of Technology Sydney/Strength - HCTD - Human Centred Technology Design
pubs.organisational-group	/University of Technology Sydney/Strength - PERSWADE - Centre on Persuasive Systems for Wise Adaptive Living
utslib.copyright.status	open_access
pubs.publication-status	Published	en_US

Abstract:

© 2017 IEEE. The aged care sector has been a late adopter of social media platforms for communicating, collaborating, marketing and creating brand awareness. There is little research that examines the adoption of social media by aged care service providers for these purposes. This paper reviews the status of social media adoption in the Australian aged care industry, to understand in what ways social media can serve older people's needs, and to develop recommendations for aged-care service providers to adopt social media applications to empower older people. Through a review of the literature and interviews with Australian experts, this paper suggests aged care providers use a three-phase framework when adopting social media in the aged care sector. The first phase is to adopt a popular public social media platform such as Facebook followed by Instagram and Twitter. The second phase supports interaction by encouraging posts and feedback by locally hosted member forums. The third phase is the adoption of specialised social applications for closed groups and specific functions. The paper concludes with a discussion on the implications of the framework and proposes directions for future research.

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http://hdl.handle.net/10453/116487