Examining the Perceptions of Information Technology in an Australian Financial Services Organization

Publication Type:
Conference Proceeding
Citation:
2013, pp. 1826 - 1837
Issue Date:
2013-01-01
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In recent years, technology has enabled financial services organizations to become innovators in the global market. Financial institutions are critically dependant on technology activity for daily operations and these organizations are at the forefront of business-oriented technology developments. Products like the ATM and online banking have given these organizations improved efficiency and the ability to be competitive by reducing the costs of services. Organizations invest in information technology for many reasons, for example cutting costs, increase in production and services without increasing costs, improving the quality of services or products (Lederer et al., 1998). However, in spite of these innovations, some organizations seem to struggle with alignment issues between IT and business departments resulting in an ambiguous and sometimes negative perception of IT services. This work focuses on the building of credibility through education and the development of positive perceptions of information technology. The findings provide a basis for further studies and possible trials of differing education formats in technology to further develop both the positive acceptance of business technologies and assist in improving the commercial environment.
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