Determining The Level Of Perceived Risk In E-business Web 2.0 Interactions

IEEE Computer Soc
Publication Type:
Conference Proceeding
Proceedings Of The ICEBE 2008: IEEE International Conference On E-business Engineering, 2008, pp. 13 - 20
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In the domain of e-commerce business it is important for the initiating agent of the interaction to analyze and consider the level of perceived risk in forming an interaction with an agent, apart from just considering the level of trust and security. By
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