Collective impression management and collective privacy concerns in co-owned information disclosure: the mediating role of relationship support and relationship risk
- Publisher:
- Emerald
- Publication Type:
- Journal Article
- Citation:
- Library Hi Tech, 2023, ahead-of-print, (ahead-of-print)
- Issue Date:
- 2023-01-01
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Purpose: The privacy calculus based on a single stakeholder failed to explain users' co-owned information disclosure owing to the uniqueness of co-owned information. Drawing on collective privacy calculus theory and impression management theory, this study attempts to explore the co-owned information disclosure of social network platform users from a collective perspective rather than an individual perspective. Design/methodology/approach: Drawing on collective privacy calculus theory and impression management theory, this study explores the co-owned information disclosure of social network platform users from a collective perspective rather than an individual perspective based on a survey of 740 respondents. Findings: This study finds that self-presentation and others presentation directly positively affect users' co-owned information disclosure. Also, self-presentation, others presentation and relationship presentation indirectly positively affect users' co-owned information disclosure via relationship support. Furthermore, personal privacy concern, others' privacy concern and relationship privacy concern indirectly negatively affect users' co-owned information disclosure via relationship risk. Originality/value: The findings develop the theory of collective privacy calculus and impression management, which offer insights into the design of the collective privacy protection function of social network platform service providers.
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