Reflections on the Evolving Theories of Public Relations

Taylor, M

Reflections on the Evolving Theories of Public Relations

Taylor, M

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Publisher:: Taylor & Francis
Publication Type:: Chapter
Citation:: Public Relations Theory III: In the Age of Publics, 2023, pp. 523-537
Issue Date:: 2023-01-01

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Field	Value	Language
dc.contributor.author	Taylor, M https://orcid.org/0000-0002-9420-3591
dc.date.accessioned	2024-07-04T00:57:53Z
dc.date.available	2024-07-04T00:57:53Z
dc.date.issued	2023-01-01
dc.identifier.citation	Public Relations Theory III: In the Age of Publics, 2023, pp. 523-537
dc.identifier.uri	http://hdl.handle.net/10453/179712
dc.description.abstract	It has been over three decades since the publication of the first public relations theory book. Public Relations Theory was important to the development and refinement of public relations theory. Public Relations Theory II provided both a broader and deeper discussion of theory development in the field. It featured public relations-specific theories and included a more global cast of authors and topics. This concluding chapter of Public Relations Theory III steps back to reflect on the body of knowledge from first book of Public Relations Theory through the most current thinking and theorizing about public relations from scholars across the world. It reflects on the evolution of public relations theory, synthesizes the current literature of public relations theory building, and suggests ways forward for future theorizing.
dc.language	en
dc.publisher	Taylor & Francis
dc.relation.ispartof	Public Relations Theory III: In the Age of Publics
dc.relation.isbasedon	10.4324/9781003141396-35
dc.rights	info:eu-repo/semantics/closedAccess
dc.title	Reflections on the Evolving Theories of Public Relations
dc.type	Chapter
pubs.organisational-group	University of Technology Sydney
pubs.organisational-group	University of Technology Sydney/Faculty of Arts and Social Sciences
pubs.organisational-group	University of Technology Sydney/Faculty of Arts and Social Sciences/School of Communication
utslib.copyright.status	closed_access	*
dc.date.updated	2024-07-04T00:57:51Z
pubs.publication-status	Published

Abstract:

It has been over three decades since the publication of the first public relations theory book. Public Relations Theory was important to the development and refinement of public relations theory. Public Relations Theory II provided both a broader and deeper discussion of theory development in the field. It featured public relations-specific theories and included a more global cast of authors and topics. This concluding chapter of Public Relations Theory III steps back to reflect on the body of knowledge from first book of Public Relations Theory through the most current thinking and theorizing about public relations from scholars across the world. It reflects on the evolution of public relations theory, synthesizes the current literature of public relations theory building, and suggests ways forward for future theorizing.

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http://hdl.handle.net/10453/179712