The Dramatisation of 'Eco-Technologies' in Recent High-Rise Towers

Association of Architecture Schools of Australasia
Publication Type:
Conference Proceeding
Association of Architecture Schools of Australasia Annual Conference (AASA), 2007, pp. 1 - 6
Issue Date:
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The paper examines the ways in which the inclusion of eco-technologies in high-rise towers is made visible through architectural framing as well as through publicity and media releases. It suggests that, as eco-technologies, do not yet pay for themselves in energy savings at this scale, corporations and developers seek returns through enhanced status as 'green' companies.
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