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Showing results 189 to 208 of 253< previous   next >
Issue DateTitleAuthor(s)
2022-11-15Sales promotion: The role of equity sensitivityFam, KS; Richard, J; McNeill, L; Waller, D; Zhang, H
2007-01Satisfaction of arena-visitor: PLS path modeling results and analysis of the impact performance matrixHock, C; Ringle, C
2010-01-01The scale-adusted latent class model: Application to museum visitationBurke, PF; Burton, C; Huybers, T; Islam, T; Louviere, JJ; Wise, C
2022-03-01Search, purchase, and satisfaction in a multiple-channel environment: How have mobile devices changed consumer behaviors?Singh, S; Jang, S
2012-09-01Seeing the forest despite the trees: Brand effects on choice uncertaintyEckert, C; Louviere, JJ; Islam, T
2014-01-01Segmenting consumers’ reasons for and against ethical consumptionBurke, PF; Eckert, C; Davis, S
2010-05-01A Sensemaking Approach to Trade-Offs and Synergies Between Human and Ecological Elements of Corporate SustainabilityAngus-Leppan, T; Benn, S; Young, L
2006-01-01A service perspective on modelling intentions of on-line purchasingHackman, DH; Gudergan, SP; Wang, P; Kerry, D
2014-08-29Simple ways to estimate choice models for single consumersFrischknecht, B; Eckert, C; Louviere, J; Ribeiro, T
2022Slicing vs. Chunking Product-Harm Crisis: Antecedents and Firm Performance ImplicationsCarrillat, F; Michayluk, D; Pupovac, L
-Social media discussion forums, home country and immigrant consumer acculturation: the case of Iranian immigrants in AustraliaSepehr, S; Carlson, J; Rosenberger III, P; Pandit, A
2019-12-01Social Networking Site Use and Materialistic Values Among Youth: The Safeguarding Role of the Parent-Child Relationship and Self-RegulationHo, H; Shin, W; Lwin, MO
2013-11-01The sponsor-event geographical match as a dimension of event-sponsor fit: An investigation in Europe and North AmericaCarrillat, FA; d'Astous, A; Davoine, V
2012-03-01The sponsorship-advertising interface: Is less better for sponsors?Carrillat, FA; d'Astous, A
2019-06-01Store Manager–Store Performance Relationship: A Research NoteArnold, TJ; Grewal, D; Motyka, S; Kim, N; Sharma, A; Srivastava, R
2016-01-01Storytelling-case archetype decoding and assignment manual (SCADAM)Woodside, AG; Sood, SC
2019-08-01Strategic Manipulation of University Rankings, the Prestige Effect, and Student University ChoiceDearden, JA; Grewal, R; Lilien, GL
2005-01Strategy content and process in the context of e-business performanceColtman, T; Devinney, TM; Midgley, D; Szulanski, G; Porac, J; Doz, Y
2005-01Strategy Content and Process in the Context of E-Business PerformanceColtman, T; Devinney, TM; Midgley, D; Szulanski, G; Porac, J; Doz, Y
2021-01-01Strengthening B2B brands by signalling environmental sustainability and managing customer relationshipsVesal, M; Siahtiri, V; O'Cass, A
Showing results 189 to 208 of 253< previous   next >