Skip navigation
Statistics
Help
About OPUS
How to Deposit
Managing Copyright
Browse
UTS Organisational Groups
Browse Items by:
Issue Date
Author
Title
Type
ARC/NHRMC Funded
Search OPUS
OPUS at UTS
Search
All of OPUS
Faculty of Business
Marketing
Current filters:
Title
Author
Subject
Date Issued
Has File(s)
File Name
File Description
Type
Copyright Status
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Add Filter:
Title
Author
Subject
Date Issued
Has File(s)
File Name
File Description
Type
Copyright Status
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Results
Customise results display
Sort items by
Relevance
Title
Issue Date
In order
Ascending
Descending
Results/Page
5
10
15
20
25
30
35
40
45
50
55
60
65
70
75
80
85
90
95
100
Authors/record
All
1
5
10
15
20
25
30
35
40
45
50
Item hits:
Issue Date
Title
Author(s)
2010-10-01
How important are brands? A cross category cross-country study
Fischer, M
;
Volckner, F
;
Sattler, H
2019-03-01
Managing advertising campaigns for new product launches: An application at mercedes-benz
Fischer, M
2020-01-01
When Does Corporate Social Irresponsibility Become News? Evidence from More than 1,000 Brand Transgressions Across Five Countries
Stäbler, S
;
Fischer, M
Results 1-3 of 3 (Search time: 0.005 seconds).
previous
1
next
Discover
Author
1
Sattler, H
1
Stäbler, S
1
Volckner, F
Subject
3
Marketing
1
1505 Marketing, 1506 Tourism
Date issued
1
2010
1
2019
1
2020
Has File(s)
3
true
Type
3
Journal Article
Copyright Status
2
Closed Access
1
closed_access