Developing a Design Led Innovation Sprint: A Case Study within a Global Engineering Firm

Publisher:
Design Management Institute
Publication Type:
Conference Proceeding
Citation:
The 20th DMI: Academic Design Management Conference Proceedings, 2016, pp. 369 - 387
Issue Date:
2016
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Design for business and strategy is now accepted as a means to develop an advantage within established sectors, particularly those that have a need to innovate. There are many design thinking proponents and methodologies available to industry. Whilst they may share similar attributes, such as a customer-centric philosophy, at their foundation they differ in the steps they take and the delivery method that is applied. We present the Design Led Innovation (DLI) Sprint as a process to diffuse design methodology to a non-design audience. The development of the DLI Sprint at the University of Technology Sydney, Design Innovation research centre was a consequence of collaboration between researchers, practitioners, and industry partners. The DLI Sprint is a shorthand method of a full program that although is in its infancy is delivering promising results. The DLI Sprint offers organisations a practical but thorough introduction to the broader principles of DLI and a method to tackle complex problems and explore new products and service offerings. The DLI Sprint is illustrated through a case study of a global engineering firm; reflection upon this has presented challenges and opportunities for the further development of DLI Sprints in the future.
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