Realizing value from business analytics platforms: The effects of managerial search and agility of resource allocation processes

Anand, A; Sharma, R; Coltman, T

Realizing value from business analytics platforms: The effects of managerial search and agility of resource allocation processes

Anand, A Sharma, R

Coltman, T

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Publication Type:: Conference Proceeding
Citation:: 2016 International Conference on Information Systems, ICIS 2016, 2016
Issue Date:: 2016-01-01

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Field	Value	Language
dc.contributor.author	Anand, A	en_US
dc.contributor.author	Sharma, R https://orcid.org/0000-0002-1622-2711	en_US
dc.contributor.author	Coltman, T	en_US
dc.date.issued	2016-01-01	en_US
dc.identifier.citation	2016 International Conference on Information Systems, ICIS 2016, 2016	en_US
dc.identifier.isbn	9780996683135	en_US
dc.identifier.uri	http://hdl.handle.net/10453/63799
dc.description.abstract	Few organizations have been able to realize value from their investments in business analytics. This could be due to an inadequate understanding of the pattern of investments required to realize value from business analytics. Specifically, we propose that business analytics requires an upfront investment of infrastructure capital to build a mature platform, followed by multiple investments of innovation capital to create value through competitive actions informed by analytics-enabled insights. Drawing on dynamic capabilities and digital options literatures, we develop a model in which the effect of investments in maturity of the business analytics platform on organizational value is moderated by the agility of the process allocating resources for innovation, and by the efforts expended by line managers to search and select the insights. The model is tested on data collected from a survey of line managers. The findings support the proposed model. Implications and plans for future research are discussed.	en_US
dc.relation.ispartof	2016 International Conference on Information Systems, ICIS 2016	en_US
dc.title	Realizing value from business analytics platforms: The effects of managerial search and agility of resource allocation processes	en_US
dc.type	Conference Proceeding
utslib.for	0806 Information Systems	en_US
pubs.embargo.period	Not known	en_US
pubs.organisational-group	/University of Technology Sydney
pubs.organisational-group	/University of Technology Sydney/Faculty of Engineering and Information Technology
pubs.organisational-group	/University of Technology Sydney/Faculty of Engineering and Information Technology/School of Systems, Management and Leadership
pubs.organisational-group	/University of Technology Sydney/Students
utslib.copyright.status	open_access
pubs.publication-status	Published	en_US

Abstract:

Few organizations have been able to realize value from their investments in business analytics. This could be due to an inadequate understanding of the pattern of investments required to realize value from business analytics. Specifically, we propose that business analytics requires an upfront investment of infrastructure capital to build a mature platform, followed by multiple investments of innovation capital to create value through competitive actions informed by analytics-enabled insights. Drawing on dynamic capabilities and digital options literatures, we develop a model in which the effect of investments in maturity of the business analytics platform on organizational value is moderated by the agility of the process allocating resources for innovation, and by the efforts expended by line managers to search and select the insights. The model is tested on data collected from a survey of line managers. The findings support the proposed model. Implications and plans for future research are discussed.

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http://hdl.handle.net/10453/63799