From Paratext to Primary Text: New opportunities for designers with print-on-demand publishing

Publication Type:
Journal Article
Citation:
Logos (Netherlands), 2016, 27 (1), pp. 22 - 30
Issue Date:
2016-01-01
Full metadata record
© 2016 Copyright 2016 by Koninklijke Brill NV, Leiden, The Netherlands. This paper demonstrates how involving a designer from the start of a publishing project can shift the way books are conceived and produced. It references Gerard Genette's paratextual theory to explain how designers might transition from generating the material paratext for a book (cover and internal design/typesetting) to collaborating with writers on the development of the primary text (the content of the book). Using the print-on-demand book Analogue Bodies as a case study, the article describes how emerging digital communication, design, and production tools allow designers to collaborate with writers in more experimental ways.
Please use this identifier to cite or link to this item: