Browsing byAuthorVolckner, F
Showing results 2 to 2 of 2< previous
Issue Date | Title | Author(s) |
---|---|---|
2010-01 | The Role Of Parent Brand Quality For Service Brand Extension Success | Volckner, F; Sattler, H; Hennig-thurau, T; Ringle, C |
Issue Date | Title | Author(s) |
---|---|---|
2010-01 | The Role Of Parent Brand Quality For Service Brand Extension Success | Volckner, F; Sattler, H; Hennig-thurau, T; Ringle, C |