Browsing byAuthorDeans, KR
Showing results 1 to 4 of 4
Issue Date | Title | Author(s) |
2007-01 | The Effects of Power and Dependence Asymmetry on Marketing/Sales Working Relationships | Massey, GR; Dawes, PL; Thyne, M; Deans, KR; Gnoth, J |
2007-01 | "Fuzzy-needs" based competitive sets: Structure and use | Burke, S; Thyne, M; Deans, KR |
2007-01 | The Impact of Communication Quality and Frequency on Organisational Learning during New Product Development | Rama, D; Massey, GR; Thyne, M; Deans, KR; Gnoth, J |
2007-01 | Readiness for competitive positioning: A managerial checklist | O'Rourke, A; Burke, S; Thyne, M; Deans, KR |