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Browsing byAuthorFinsterwalder, J

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Showing results 1 to 6 of 6
Issue DateTitleAuthor(s)
2010-01Acting ambidextrously in retail banking to achieve service and sales goals simultaneously: A multilevel perspectiveYu, Y; Patterson, P; Ruyter, K; Ballantine, P; Finsterwalder, J
2010-01Assessing the validity of brand equity constructs: A comparison of two approachesMenictas, C; Wang, PZ; Louviere, JJ; Ballantine, P; Finsterwalder, J
2010-01Detecting attribute by covariate interactions in discrete choice modelKwak, K; Wang, PZ; Louviere, JJ; Ballantine, P; Finsterwalder, J
2010-01An empirical test of the information processing and socio-political perspectives in new product development projectsMassey, GR; Kyriazis, E; Ballantine, P; Finsterwalder, J
2010-01In times of need are there more reasons to be green?Young, LC; Benn, SH; Donald, M; Freeman, LM; Marroun, S; Ballantine, P; Finsterwalder, J
2010-01Keep it simple: Easy ways to estimate choice models for single consumersEckert, C; Frischknecht, BD; Louviere, JJ; Ballantine, P; Finsterwalder, J
Showing results 1 to 6 of 6
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