Browsing byAuthorHennig-thurau, T
Showing results 1 to 1 of 1
Issue Date | Title | Author(s) |
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2010-01 | The Role Of Parent Brand Quality For Service Brand Extension Success | Volckner, F; Sattler, H; Hennig-thurau, T; Ringle, C |
Issue Date | Title | Author(s) |
---|---|---|
2010-01 | The Role Of Parent Brand Quality For Service Brand Extension Success | Volckner, F; Sattler, H; Hennig-thurau, T; Ringle, C |