Browsing byAuthorTojib, D
Showing results 1 to 7 of 7
Issue Date | Title | Author(s) |
2009-01 | Difficult to evaluate product features: Why credible branding matters | Wise, C; Burke, PF; Tojib, D |
2009-01 | The effects of power, influence, and interdependence on the effectiveness of marketing manager/sales manager working relationships | Massey, GR; Tojib, D |
2009-01 | The effects of sensing and seizing of market opportunities and reconfiguring activities on the organisational resource base | Wilden, RM; Gudergan, S; Lings, IN; Tojib, D |
2009-01 | How preferences change after receiving new product information in an experimental choice task | Oppewal, H; Morrison, MD; Wang, PZ; Waller, DS; Tojib, D |
2009-01 | PLS path modeling in marketing and genetic algorithm segmentation | Ringle, C; Schlittgen, R; Sarstedt, M; Tojib, D |
2009-01 | Satisfaction with services: An impact-performance analysis for soccer-fan satisfaction judgements | Sarstedt, M; Schwaiger, M; Ringle, C; Gudergan, S; Tojib, D |
2009-01 | Stimulate social interaction between consumers: a network-oriented framework | Groeger, LC; Tojib, D |