Acquisition of tacit marketing knowledge: A role of human capital and social capital of entrepreneurs in China

Wang, KY; Li-Hua, R; Xu, E

Acquisition of tacit marketing knowledge: A role of human capital and social capital of entrepreneurs in China

Wang, KY

Li-Hua, R Xu, E

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Publisher:: Emerald
Publication Type:: Journal Article
Citation:: Journal of Chinese Entrepreneurship, 2009, 1 (2), pp. 103 - 120
Issue Date:: 2009-01

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Field	Value	Language
dc.contributor.author	Wang, KY https://orcid.org/0000-0001-5656-2617	en_US
dc.contributor.author	Li-Hua, R	en_US
dc.contributor.author	Xu, E	en_US
dc.date.issued	2009-01	en_US
dc.identifier.citation	Journal of Chinese Entrepreneurship, 2009, 1 (2), pp. 103 - 120	en_US
dc.identifier.issn	1756-1396	en_US
dc.identifier.uri	http://hdl.handle.net/10453/10149
dc.description.abstract	Focusing on entrepreneurship in China's emerging economy, this paper aims to explore the extent to which the human capital and social capital of Chinese entrepreneurs facilitates their acquisition of tacit marketing knowledge. The paper proposes a conceptual framework that links tacit marketing knowledge and entrepreneurs' human and social capital. When accessibility of the general knowledge of expertise and professional business in a society is low, Chinese entrepreneurs in small and medium enterprises (SMEs) thus depend on their own resources of human capital and abilities of social capital to acquire tacit knowledge. Both specific and general human capitals facilitate Chinese entrepreneurs' acquisition of tacit marketing knowledge. With a strong awareness of the low level of institutional trust in the current transition economy, Chinese entrepreneurs develop the interpersonal trusting relationship to gain social support. Through the trust and trustworthiness, the quality of relationships in business networks creates the personal relational resource for tacit knowledge reciprocity. This paper fills the gap in the literature by identifying critical intervening components of human and social capitals in the entrepreneurship process in China's emerging market knowledge which have previously remained untouched. The key issues of how Chinese entrepreneurs of private SMEs initially acquire knowledge-based resources to operate their businesses are critically proposed.	en_US
dc.publisher	Emerald	en_US
dc.relation.ispartof	Journal of Chinese Entrepreneurship	en_US
dc.title	Acquisition of tacit marketing knowledge: A role of human capital and social capital of entrepreneurs in China	en_US
dc.type	Journal Article
utslib.citation.volume	2	en_US
utslib.citation.volume	1	en_US
utslib.for	150506 Marketing Theory	en_US
utslib.for	1503 Business and Management	en_US
pubs.embargo.period	Not known	en_US
pubs.organisational-group	/University of Technology Sydney
pubs.organisational-group	/University of Technology Sydney/Faculty of Business
pubs.organisational-group	/University of Technology Sydney/Faculty of Business/Management Discipline
utslib.copyright.status	closed_access
pubs.consider-herdc	true	en_US
pubs.issue	2	en_US
pubs.volume	1	en_US

Abstract:

Focusing on entrepreneurship in China's emerging economy, this paper aims to explore the extent to which the human capital and social capital of Chinese entrepreneurs facilitates their acquisition of tacit marketing knowledge. The paper proposes a conceptual framework that links tacit marketing knowledge and entrepreneurs' human and social capital. When accessibility of the general knowledge of expertise and professional business in a society is low, Chinese entrepreneurs in small and medium enterprises (SMEs) thus depend on their own resources of human capital and abilities of social capital to acquire tacit knowledge. Both specific and general human capitals facilitate Chinese entrepreneurs' acquisition of tacit marketing knowledge. With a strong awareness of the low level of institutional trust in the current transition economy, Chinese entrepreneurs develop the interpersonal trusting relationship to gain social support. Through the trust and trustworthiness, the quality of relationships in business networks creates the personal relational resource for tacit knowledge reciprocity. This paper fills the gap in the literature by identifying critical intervening components of human and social capitals in the entrepreneurship process in China's emerging market knowledge which have previously remained untouched. The key issues of how Chinese entrepreneurs of private SMEs initially acquire knowledge-based resources to operate their businesses are critically proposed.

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http://hdl.handle.net/10453/10149