CSR disclosure: An exploratory study of the leading media organizations

Waller, DS; Lanis, R

CSR disclosure: An exploratory study of the leading media organizations

Waller, DS

Lanis, R

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Publisher:: American Marketing Association
Publication Type:: Conference Proceeding
Citation:: 2009 AMA Educator's Proceedings: Enhancing Knowledge Development in Marketing, 2009, pp. 1 - 8
Issue Date:: 2009-01

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Field	Value	Language
dc.contributor.author	Waller, DS https://orcid.org/0000-0002-4016-4275	en_US
dc.contributor.author	Lanis, R https://orcid.org/0000-0002-1821-8345	en_US
dc.contributor.editor	Kamins, M	en_US
dc.contributor.editor	Martin, IM	en_US
dc.date	2009-08-07	en_US
dc.date.issued	2009-01	en_US
dc.identifier.citation	2009 AMA Educator's Proceedings: Enhancing Knowledge Development in Marketing, 2009, pp. 1 - 8	en_US
dc.identifier.issn	0888-1839	en_US
dc.identifier.uri	http://hdl.handle.net/10453/11437
dc.description.abstract	Corporate social responsibility (CSR) is an issue of growing interest in the business world, and many large, multinational companies, including media organizations, are voluntarily disclosing information regarding their CSR activities. While there is criticism of the ethical values of the media, some media organizations are using CSR to promote a positive side of their business. This exploratory study observes what the leading media organizations are doing in terms of CSR activities to propose a CSR disclosure index for the media industry, and discusses some implications for other organizations.	en_US
dc.publisher	American Marketing Association	en_US
dc.relation.ispartof	2009 AMA Educator's Proceedings: Enhancing Knowledge Development in Marketing	en_US
dc.relation.ispartof	American Marketing Association Summer	en_US
dc.title	CSR disclosure: An exploratory study of the leading media organizations	en_US
dc.type	Conference Proceeding
utslib.location	Chicago, USA	en_US
utslib.location.activity	Chicago, USA	en_US
utslib.for	150502 Marketing Communications	en_US
utslib.for	150303 Corporate Governance and Stakeholder Engagement	en_US
dc.location.activity	Chicago, USA	en_US
pubs.embargo.period	Not known	en_US
pubs.organisational-group	/University of Technology Sydney
pubs.organisational-group	/University of Technology Sydney/Faculty of Business
pubs.organisational-group	/University of Technology Sydney/Faculty of Business/Accounting Discipline
pubs.organisational-group	/University of Technology Sydney/Faculty of Business/Marketing Discipline
utslib.copyright.status	closed_access
pubs.consider-herdc	true	en_US
pubs.place-of-publication	Chicago, USA	en_US
pubs.start-date	2009-08-07	en_US

Abstract:

Corporate social responsibility (CSR) is an issue of growing interest in the business world, and many large, multinational companies, including media organizations, are voluntarily disclosing information regarding their CSR activities. While there is criticism of the ethical values of the media, some media organizations are using CSR to promote a positive side of their business. This exploratory study observes what the leading media organizations are doing in terms of CSR activities to propose a CSR disclosure index for the media industry, and discusses some implications for other organizations.

Please use this identifier to cite or link to this item:

http://hdl.handle.net/10453/11437