An Analysis Of The Importance Of The Long Tail In Search Engine Marketing
- Publisher:
- Elsevier Science Bv
- Publication Type:
- Journal Article
- Citation:
- Electronic Commerce Research and Applications, 2010, 9 (6), pp. 488 - 494
- Issue Date:
- 2010-01
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2009008444OK.pdf | 491.05 kB |
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Search engine marketing is currently the most popular form of online advertising. Many advertising agencies and bloggers claim that the success of search engine marketing is driven by the
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