When Bad Is Good: Do Good Relationships between Marketing Clients and Their Advertising Agencies Challenge Creativity?

Koslow, S Sameti, A

van Noort, G Smit, EG Sasser, SL

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Field	Value	Language
dc.contributor.author	Koslow, S
dc.contributor.author	Sameti, A https://orcid.org/0000-0003-3607-8988
dc.contributor.author	van Noort, G
dc.contributor.author	Smit, EG
dc.contributor.author	Sasser, SL
dc.date.accessioned	2021-11-02T22:48:07Z
dc.date.available	2021-11-02T22:48:07Z
dc.identifier.citation	Journal of Advertising, pp. 1-21
dc.identifier.issn	0091-3367
dc.identifier.issn	1557-7805
dc.identifier.uri	http://hdl.handle.net/10453/151316
dc.language	en
dc.publisher	Informa UK Limited
dc.relation.ispartof	Journal of Advertising
dc.relation.isbasedon	10.1080/00913367.2021.1980469
dc.rights	info:eu-repo/semantics/closedAccess
dc.subject	1505 Marketing, 1506 Tourism
dc.subject.classification	Marketing
dc.title	When Bad Is Good: Do Good Relationships between Marketing Clients and Their Advertising Agencies Challenge Creativity?
dc.type	Journal Article
utslib.for	1505 Marketing
utslib.for	1506 Tourism
pubs.organisational-group	/University of Technology Sydney
utslib.copyright.status	closed_access	*
dc.date.updated	2021-11-02T22:48:06Z
pubs.publication-status	Published online

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