Viewing entrepreneurship “in motion”: Exploring current uses and future possibilities of video-based entrepreneurship research

Ormiston, J; Thompson, NA

Viewing entrepreneurship “in motion”: Exploring current uses and future possibilities of video-based entrepreneurship research

Ormiston, J

Thompson, NA

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Publisher:: TAYLOR & FRANCIS INC
Publication Type:: Journal Article
Citation:: Journal of Small Business Management, 2021, 59, (5), pp. 976-1011
Issue Date:: 2021-01-01

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Field	Value	Language
dc.contributor.author	Ormiston, J https://orcid.org/0000-0002-5295-0126
dc.contributor.author	Thompson, NA
dc.date.accessioned	2022-05-25T01:52:23Z
dc.date.available	2022-05-25T01:52:23Z
dc.date.issued	2021-01-01
dc.identifier.citation	Journal of Small Business Management, 2021, 59, (5), pp. 976-1011
dc.identifier.issn	0047-2778
dc.identifier.issn	1540-627X
dc.identifier.uri	http://hdl.handle.net/10453/157679
dc.description.abstract	Video research methods provide a powerful yet accessible way for researchers to observe and theorize entrepreneurial phenomena by analyzing entrepreneurship “in motion.” Despite the growing uptake of video data in entrepreneurship research, there is no available overview or analysis of current uses of video research methods, which makes it difficult for interested researchers to grasp its value and possibilities. Our systematic review of 142 entrepreneurship research articles published in leading journals reveals three dominant video research methods: (a) videography of entrepreneurship “in the wild” (such as pitching and other naturally occurring practices); (b) video content analysis using entrepreneur-generated videos (such as crowdfunding and archival videos); and (c) video elicitation in “manufactured” contexts (such as interviews and focus groups, experiments and interventions). Building on these studies, we put forward a research agenda for video-based entrepreneurship research that capitalizes on the unique affordances of video to understand the interactional, embodied, material, and emotional nature of entrepreneurial practice.
dc.language	English
dc.publisher	TAYLOR & FRANCIS INC
dc.relation.ispartof	Journal of Small Business Management
dc.relation.isbasedon	10.1080/00472778.2020.1866184
dc.rights	info:eu-repo/semantics/openAccess
dc.subject	1502 Banking, Finance and Investment, 1503 Business and Management, 1505 Marketing
dc.subject.classification	Business & Management
dc.title	Viewing entrepreneurship “in motion”: Exploring current uses and future possibilities of video-based entrepreneurship research
dc.type	Journal Article
utslib.citation.volume	59
utslib.for	1502 Banking, Finance and Investment
utslib.for	1503 Business and Management
utslib.for	1505 Marketing
pubs.organisational-group	/University of Technology Sydney
pubs.organisational-group	/University of Technology Sydney/Provost
pubs.organisational-group	/University of Technology Sydney/Provost/TD School
utslib.copyright.status	open_access	*
pubs.consider-herdc	false
dc.date.updated	2022-05-25T01:52:21Z
pubs.issue	5
pubs.publication-status	Published
pubs.volume	59
utslib.citation.issue	5

Abstract:

Video research methods provide a powerful yet accessible way for researchers to observe and theorize entrepreneurial phenomena by analyzing entrepreneurship “in motion.” Despite the growing uptake of video data in entrepreneurship research, there is no available overview or analysis of current uses of video research methods, which makes it difficult for interested researchers to grasp its value and possibilities. Our systematic review of 142 entrepreneurship research articles published in leading journals reveals three dominant video research methods: (a) videography of entrepreneurship “in the wild” (such as pitching and other naturally occurring practices); (b) video content analysis using entrepreneur-generated videos (such as crowdfunding and archival videos); and (c) video elicitation in “manufactured” contexts (such as interviews and focus groups, experiments and interventions). Building on these studies, we put forward a research agenda for video-based entrepreneurship research that capitalizes on the unique affordances of video to understand the interactional, embodied, material, and emotional nature of entrepreneurial practice.

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http://hdl.handle.net/10453/157679