Harnessing Open Business Model Dynamics for Societal Value Creation: A Systems Analysis
- Publication Type:
- Thesis
- Issue Date:
- 2023
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For business to play its role in delivering a rapid transition to a more equitable and sustainable economic system, it must go beyond ‘doing no harm’, and generate meaningful societal value at the core of the business model. More radically sustainable businesses commonly utilise external collaborative relationships, but how this process shifts the business model towards sustainability is not well understood. This thesis documents the conditions under which opening the business model to external collaboration leads to richer societal value creation.
The research develops and overlays six deep case studies of energy businesses with open business models (OBMs): organisations in which collaborative relationships with a broader partner ecosystem are central to explaining the overall value creation logic. Using visual systems analysis tools, including causal loop diagrams and value chain mapping, a common conceptual model is developed to explain the causal relationships between collaboration and societal value creation. The research provides empirical evidence to support the contention that when a proposed set of conditions are met, OBMs can act as dynamic mechanisms to connect the value propositions of organisations with diverse value creation logics and scales of geographic operation, to achieve richer societal value creation.
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