"Hey Amir, How Are You REALLY Doing?": Participant Perspectives of a Peer-Based Suicide Prevention Campaign for Men.

Sharp, P; Zhu, P; Ogrodniczuk, JS; Seidler, ZE; Wilson, MJ; Fisher, K; Oliffe, JL

"Hey Amir, How Are You REALLY Doing?": Participant Perspectives of a Peer-Based Suicide Prevention Campaign for Men.

Sharp, P

Zhu, P Ogrodniczuk, JS Seidler, ZE Wilson, MJ Fisher, K Oliffe, JL

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Publisher:: SAGE Publications
Publication Type:: Journal Article
Citation:: Am J Mens Health, 2023, 17, (5), pp. 15579883231209189
Issue Date:: 2023

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Field	Value	Language
dc.contributor.author	Sharp, P https://orcid.org/0000-0001-5616-3181
dc.contributor.author	Zhu, P
dc.contributor.author	Ogrodniczuk, JS
dc.contributor.author	Seidler, ZE
dc.contributor.author	Wilson, MJ
dc.contributor.author	Fisher, K
dc.contributor.author	Oliffe, JL
dc.date.accessioned	2023-11-06T02:39:20Z
dc.date.available	2023-11-06T02:39:20Z
dc.date.issued	2023
dc.identifier.citation	Am J Mens Health, 2023, 17, (5), pp. 15579883231209189
dc.identifier.issn	1557-9883
dc.identifier.issn	1557-9891
dc.identifier.uri	http://hdl.handle.net/10453/173030
dc.description.abstract	Suicide is a major public health concern and leading cause of death among men in Canada. This study reports the feasibility and acceptability of Buddy Up, a peer-based suicide prevention campaign for men. A mixed-methods approach was used to analyze respondent survey questionnaires (n = 48) and individual participant interviews (n = 19) collected from campaign users. Survey respondents reported that they enjoyed their involvement in the campaign (92%), were more confident to talk with men about mental health and suicide (95%), and would recommend Buddy Up to others (95%). Qualitative interviews were thematically analyzed to develop three inductively derived themes: (a) Engaging men with relatable masculine content and design: "Buddy Up really spoke to them in their language," highlighting the importance of understanding and working with gendered practices and motivations to legitimize and motivate involvement in suicide prevention; (b) Leveraging campaign participation to initiate conversations and promote mental health: "It gives men language and license to start asking questions," revealing ways in which participants utilized Buddy Up to negotiate and norm checking-in to promote men's mental health; and (c) Driving new masculine cultures: "We start every meeting with a mental health moment," identifying how participants fostered healthy milieus for disclosing mental health challenges with teamwork and preventive action under the banner of Buddy Up. The study findings support the feasibility of Buddy Up and highlight the acceptability of peer-based approaches to mental health promotion. The findings can also empirically guide future efforts for systematically building men's peer-based suicide prevention programs.
dc.format	Print
dc.language	eng
dc.publisher	SAGE Publications
dc.relation.ispartof	Am J Mens Health
dc.relation.isbasedon	10.1177/15579883231209189
dc.rights	info:eu-repo/semantics/openAccess
dc.subject	1117 Public Health and Health Services
dc.subject.classification	Public Health
dc.subject.classification	4206 Public health
dc.subject.classification	4405 Gender studies
dc.subject.mesh	Male
dc.subject.mesh	Humans
dc.subject.mesh	Masculinity
dc.subject.mesh	Suicide Prevention
dc.subject.mesh	Men
dc.subject.mesh	Suicide
dc.subject.mesh	Men's Health
dc.subject.mesh	Language
dc.title	"Hey Amir, How Are You REALLY Doing?": Participant Perspectives of a Peer-Based Suicide Prevention Campaign for Men.
dc.type	Journal Article
utslib.citation.volume	17
utslib.location.activity	United States
utslib.for	1117 Public Health and Health Services
pubs.organisational-group	/University of Technology Sydney
pubs.organisational-group	/University of Technology Sydney/Faculty of Health
utslib.copyright.status	open_access	*
dc.date.updated	2023-11-06T02:39:19Z
pubs.issue	5
pubs.publication-status	Published
pubs.volume	17
utslib.citation.issue	5

Abstract:

Suicide is a major public health concern and leading cause of death among men in Canada. This study reports the feasibility and acceptability of Buddy Up, a peer-based suicide prevention campaign for men. A mixed-methods approach was used to analyze respondent survey questionnaires (n = 48) and individual participant interviews (n = 19) collected from campaign users. Survey respondents reported that they enjoyed their involvement in the campaign (92%), were more confident to talk with men about mental health and suicide (95%), and would recommend Buddy Up to others (95%). Qualitative interviews were thematically analyzed to develop three inductively derived themes: (a) Engaging men with relatable masculine content and design: "Buddy Up really spoke to them in their language," highlighting the importance of understanding and working with gendered practices and motivations to legitimize and motivate involvement in suicide prevention; (b) Leveraging campaign participation to initiate conversations and promote mental health: "It gives men language and license to start asking questions," revealing ways in which participants utilized Buddy Up to negotiate and norm checking-in to promote men's mental health; and (c) Driving new masculine cultures: "We start every meeting with a mental health moment," identifying how participants fostered healthy milieus for disclosing mental health challenges with teamwork and preventive action under the banner of Buddy Up. The study findings support the feasibility of Buddy Up and highlight the acceptability of peer-based approaches to mental health promotion. The findings can also empirically guide future efforts for systematically building men's peer-based suicide prevention programs.

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http://hdl.handle.net/10453/173030