The Integrated Pre-visit Communication Audit: A User Guide

Publisher:
CRC for Sustainable Tourism Pty Ltd
Publication Type:
Report
Citation:
2009, pp. 1 - 49
Issue Date:
2009-01
Full metadata record
As a result of the increasing influence of tourism, natural and protected area management continues to evolve from management primarily focused around on-site management and conservation to one that more broadly encompasses a greater range of holistic recreation and tourism experiences. In dealing with this evolution national parks and protected area managers are now required to balance on-site interpretation activities with previsit marketing and demand management activities.
Please use this identifier to cite or link to this item: