An Examination Of Socially Destructive Behaviors In Group Work

Publisher:
Senate Hall
Publication Type:
Journal Article
Citation:
Journal of Marketing Education, 2011, 33 (1), pp. 5 - 17
Issue Date:
2011-01
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With the increasing prevalence of group work in marketing courses there is a need to consider the impact of students' social dynamics on both learning and satisfaction outcomes. This article explores one such dynamic at both intra- and intergroup levels.
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