Group cohesion, personality and leadership effect on networked marketing staff performance

Strang, KD

Group cohesion, personality and leadership effect on networked marketing staff performance

Strang, KD

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Publisher:: Inderscience Publishers
Publication Type:: Journal Article
Citation:: International Journal of Networking and Virtual Organisations, 2012, 10 (2), pp. 187 - 209
Issue Date:: 2012-01

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Field	Value	Language
dc.contributor.author	Strang, KD	en_US
dc.date.issued	2012-01	en_US
dc.identifier.citation	International Journal of Networking and Virtual Organisations, 2012, 10 (2), pp. 187 - 209	en_US
dc.identifier.issn	1470-9503	en_US
dc.identifier.uri	http://hdl.handle.net/10453/23295
dc.description.abstract	An Australian-based marketing design team was studied (n = 127) to measure how leadership, personality and other factors impact their project performance. The teams were multicultural (91% were not Australian born) and they communicated almost exclusively using virtual communications software. Proven instruments were selected from the literature to measure transformational and transactional leadership perceptions, along with personality traits. Substitutes for leadership were recast as controls, namely cohesion, gender, and professional orientation. Descriptive statistics, correlation, and hierarchical linear modelling regression were used to test the hypotheses. Three factors had significant predictive effect: high cohesion, high transactional leadership and an agreeable personality trait.	en_US
dc.publisher	Inderscience Publishers	en_US
dc.relation.ispartof	International Journal of Networking and Virtual Organisations	en_US
dc.relation.isbasedon	10.1504/IJNVO.2012.045734	en_US
dc.subject.classification	Information Systems	en_US
dc.title	Group cohesion, personality and leadership effect on networked marketing staff performance	en_US
dc.type	Journal Article
utslib.citation.volume	2	en_US
utslib.citation.volume	10	en_US
utslib.for	1503 Business and Management	en_US
pubs.embargo.period	Not known	en_US
pubs.organisational-group	/University of Technology Sydney
pubs.organisational-group	/University of Technology Sydney/Faculty of Business
utslib.copyright.status	closed_access
pubs.consider-herdc	true	en_US
pubs.issue	2	en_US
pubs.volume	10	en_US

Abstract:

An Australian-based marketing design team was studied (n = 127) to measure how leadership, personality and other factors impact their project performance. The teams were multicultural (91% were not Australian born) and they communicated almost exclusively using virtual communications software. Proven instruments were selected from the literature to measure transformational and transactional leadership perceptions, along with personality traits. Substitutes for leadership were recast as controls, namely cohesion, gender, and professional orientation. Descriptive statistics, correlation, and hierarchical linear modelling regression were used to test the hypotheses. Three factors had significant predictive effect: high cohesion, high transactional leadership and an agreeable personality trait.

Please use this identifier to cite or link to this item:

http://hdl.handle.net/10453/23295