The opportunities and challenges of using cricket as a sport-for-development tool in Samoa

Publication Type:
Journal Article
Cosmopolitan Civil Societies: An Interdisciplinary Journal, 2014, 6 (1), pp. 76 - 102
Issue Date:
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This study investigates opportunities and challenges associated with the use of sport as a community development tool in Samoa. This Pacific Island nation, like others in the region, has been the focus of various development programs in the post-colonial era, with developed economy neighbours like Australia and New Zealand providing aid funding. This paper aims to explore the use of cricket as a community engagement tool by examining the activities of relevant sport and government organisations, and draws upon interviews with local stakeholders involved in the development-through-sport process in Samoa. In short, the prime purpose of this paper is to identify and interpret from the perspective of locals what the cricket-for-development program has brought to Samoan communities thus far. This is important because, to date, there has been an absence of qualitative inquiry into the efficacy of sport-for-development programs in Samoa, and very limited research in a Pacific Islands context.
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